Synovus ranks No. 6 on list of U.S. banks by reputation

COLUMBUS, Ga., Sept. 25, 2024 – Synovus Bank ranks No. 6 in reputation among customers on American Banker's top 20 list of banks in the United States by reputation. RepTrak, a reputation consulting group, conducts the annual survey, which measures the opinions of customers and noncustomers across 38 of the nation's largest retail banks. The bank received a reputation score of 81.1 – a 5.88% increase from 2023.

 

“Trust is consistently identified as one of the strongest pillars of our reputation,” said Synovus Chairman, CEO and President Kevin Blair. “From safeguarding our clients’ assets to creating a banking experience that feels personal, supportive and meaningful, our team members are committed to earning and maintaining trust in everything we do.”

 

In February 2024, Coalition Greenwich recognized Synovus Bank with 25 Greenwich Excellence and Best Brand Awards for its 2023 performance serving small business and middle market clients. In 2023, the bank ranked #1 for customer satisfaction and trust in the southeast, according to the J.D. Power 2023 U.S. Retail Banking Satisfaction Study℠.

 

RepTrak collected over 16,000 ratings from the public in May and June 2024, through an online survey targeting participants who were highly familiar with the banks they evaluated. Reputation scores ranged from 0 to 100 and measured the emotional connection individuals have with a company. An overall composite score is based on four different questions measuring the degree of trust, respect, admiration and good feelings toward the company.

 

Synovus Bank, a Georgia-chartered, FDIC-insured bank, provides commercial and consumer banking in addition to a full suite of specialized products and services, including private banking, treasury management, wealth management, mortgage services, premium finance, asset-based lending, structured lending, capital markets and international banking. Synovus has branches in Georgia, Alabama, South Carolina, Florida and Tennessee. Synovus is a Great Place to Work-Certified Company. Learn more about Synovus at synovus.com.